Blogs by Dr.K

Recently, we conducted a consumer focus group discussion and utilized EDA (Electrodermal Activity) devices to delve deeper into emotional...

In late 2023, a group of about 20 researchers from Japan, Singapore, and Korea gathered to gain a deeper understanding of Korean...

10/20's beauty trends may vary faster than ever before in Korea. Due to the change in their value and media usage. Here are the whys....