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The Dr.K
Oct 14, 20243 min read
Climate Couture: The Future of Fashion in a Warming World
The impact of climate change on our lives is not limited to changes in the weather. This year, South Korea experienced its longest and...
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The Dr.K
Sep 5, 20232 min read
[Pet] Trends 2023: A Quantitative Look at the Present and Future of the Korea market
Pets are increasingly becoming not just 'pets,' but members of the family. But what does this trend look like in numbers? Based on the...
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The Dr.K
Aug 18, 20232 min read
[Pet] Market Research in South Korea: Unveiling The Thriving Pet Care Market
Introduction: The world of pet care in South Korea is undergoing a dynamic transformation, driven by shifting consumer preferences,...
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The Dr.K
Jun 12, 20231 min read
[Car] 🔋⚡ Powering the Future: South Korea EV market growing & Revolution ⚡🔋
This week, we take a deeper look into South Korea's commitment towards the green revolution, specifically focusing on the growing...
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The Dr.K
Dec 8, 20221 min read
[Car] Top 5 Unit Car Sales of November 2022
We are just a month away from 2023. And Direct Research Korea is back again with the top 5 unit car sales for the month of November 2022....
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The Dr.K
Sep 15, 20222 min read
[Car] Korea Car Info Monthly Ranking: Top 5 Car Sales of August 2022
We bring you once again the monthly ranking of the top 5 highest car sales in August 2022. Want to elevate your brand to the next level...
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The Dr.K
Aug 16, 20221 min read
[Car] Korea Car Info Monthly Ranking: Top 5 Automobile Brands of July 2022!
It's that time of the month again! Korea Car Info ranks the automotive brands that hold the highest market share for the month of July...
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Jay Ahn
Sep 10, 20212 min read
[Movie] Korea movie market during the pandemic in 2021
In 2019, the Korea Film Council (KOFIC) determined that the Korean film market was $5 billion. In the report, it was mentioned that there...
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Jay Ahn
Jun 27, 20201 min read
[Retail] Online retail sales cross over the brick & mortar sales in Korea
I read an article saying COVID19 advances the digitalization 10 years faster. As part of progress, online retail sales exceeded the...
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Jay Ahn
Mar 12, 20201 min read
COVID19 lessons #2 in Korea
What is like to be 'work home' in Korea? We close office, school, daycare, and shopping arcade. Father and son share a small desk. Mom...
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Jay Ahn
Mar 7, 20201 min read
COVID19 lessons #1 in Korea
It is important to protect both potential patients and medical teams. Drive-Thru testing centers in Korea have become very effective in...
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Jay Ahn
Jan 30, 20201 min read
[Gaming] Time to re-think of marketing levers on the mobile game industry.
Mobile game industry was reborn when smartphones got introduced to the market around 2009 in Korea. Due to the digitally-oriented nature,...
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Jay Ahn
May 1, 20191 min read
[PET] 2019 Pet Industry Review in Korea
Why does the pet industry grow so fast in Korea? 1. Pet is like a son and daughter. There are funeral service, celebration picture, food,...
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Jay Ahn
Mar 8, 20192 min read
[Beauty] Gen Z: 2019 Beauty Trend Review in Korea
10/20's beauty trends may vary faster than ever before in Korea. Due to the change in their value and media usage. Here are the whys....
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Jay Ahn
Dec 26, 20181 min read
[Car] 2018/19 Automobile Report in Korea
"Local large size SUV and family car reflect the needs of family, while personal taste is driving the imported car selling." The...
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Jay Ahn
Nov 23, 20182 min read
[People Insight] 2018/19 grocery shopper x channel report in Korea
The total amount of GDP is around 1.5 Trillion dollars in 2017 by IMF. It is the 11 or 12 biggest country in the world. We have not...
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