The Dr.KSep 23 min readWhy DRK is the Top Choice for Market Research Fieldwork in South KoreaWhen companies seek the top choice for market research fieldwork in South Korea , they need a partner they can trust—one that not only...
The Dr.KJun 172 min readSetting the Stage for Successful Mobile Game Consumer Engagement TestingAt Direct Research Korea, we pride ourselves on our meticulous and consumer-focused approach to market research. One of the key areas we...
The Dr.KJan 22 min readWhy Japanese Cosmetic Companies are Focusing on the Korean Market: In-depth Market Research and Global StrategyIn late 2023, a group of about 20 researchers from Japan, Singapore, and Korea gathered to gain a deeper understanding of Korean...
The Dr.KAug 30, 20232 min read[Pet] Unveiling Korea's Largest Veterinarian PanelDiscover the unmatched benefits of the largest veterinarians panel in Korea. Access specialized knowledge, ignite collaborative synergy, and
The Dr.KOct 27, 20221 min readCase Study: Fitness Market Research by Direct Research KoreaThis week we present one of our recent market research case studies looking into the fitness attributes and mindsets of the older Gen Z...