Blogs by Dr.K

The dining-out market is growing rapidly due to changes in consumer lifestyle patterns and the increase in single-person households....

What Are Unmanned Stores? Unmanned stores are a type of retail operation that combines digital technology and automated systems to reduce...

Here's my review of the 2024 G-STAR game show, held annually in Busan. The most striking aspect of this year's event was that the games...

Exam periods are one of the most crucial times for students. During this time, maintaining peak physical and mental focus is essential to...

The Two Main Paths of University Admission in Korea - Early Admission and Regular Admission University admissions in Korea are largely...

The impact of climate change on our lives is not limited to changes in the weather. This year, South Korea experienced its longest and...

In recent years, the alcohol market has undergone significant changes. People are exploring a wider variety of alcoholic beverages,...

The liquor market has been rapidly growing alongside consumers' increasingly sophisticated tastes. As income levels rise, consumers seek...

Over the past few years, LinkedIn has seen a steady growth in user base in the Republic of Korea. This upward trajectory is not only...

This week, we take a deeper look into South Korea's commitment towards the green revolution, specifically focusing on the growing...

On the 5th of April, the Senior Researcher of Direct Research Korea, Jay Ahn delivered a presentation on 'Marketing ROI measurement in...

Since the late 1980s, the #Independent #movie #industry in #Korea has grown in prominence. Furthermore, the experimental allure of...

Our recent survey conducted in South Korea revealed that the global fast-food chain, McDonald's, is the most frequented fast-food...

#biff #busaninternationalfilmfestival #film #filmfestival #filmfestivals #filmfest #busan #director #producers #korea #future...

Telecommuting becomes the majority communication method during the COVID-19. The proportion of office workers working for companies that...

The use of YouTube is a must for today's generation. People are gradually using YouTube in a passive and active manner as they can access...

#marketingresearch #marketresearch #korea #qualitativeresearch

Starting from December 2020, transparent plastic bottles should be collected separately. Apartments should follow this rule from December...

The Seoul metropolitan government* conducted a survey of 1,000 parents having their kids aged below 14 years old. It is about the kid's...

Before you start a market research project in Korea, please visit here and check what you can find. There are more than 2,500 projects...