INSIGHTS: KOREA NOW

There was a big challenge to the market research industry in Y2020. We used to 'Contact' to respondents to interview. Due to the...

The Seoul metropolitan government* conducted a survey of 1,000 parents having their kids aged below 14 years old. It is about the kid's...

The Seoul metropolitan government* conducted a survey of 1,000 parents having their kids aged below 14 years old. It is about the kid's...

KT renews their cloud gaming service on the 3rd week of August. The company hold around two weeks to revamp the UI and UX for the gaming...

Suit Market has been decreased last 10 years. There are some important turning points.

How is it going to evolve in the market? For telecom service providers, 1)Lock gaming consumer segment. 2)Be the first 5g platform...

Sports/Fitness, Wealth Management/Investment, Language, Cooking on the top ranking. - 30's~40's spend time on wealth...

Before you start a market research project in Korea, please visit here and check what you can find. There are more than 2,500 projects...

모든 마케팅 활동은 측정 및 관리 되어야 합니다. 그럼, 효과분석이 가능합니다! 저는 아래 '존 워너메이커' 선생님의 의견에 동의 하지 않습니다. 이유는 다음 페이지에 설명 되어 있습니다. 마케팅 믹스 모델링(MMM)을 통해 기존의 마케팅 활동이...