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Writer's pictureThe Dr.K

Are you ‘rich' in South Korea?

In the ever-evolving landscape of wealth accumulation, Korea has seen a remarkable shift in the definition of affluence over the past decade. According to the latest findings from the Hana Institute of Finance, the benchmark for being deemed 'rich' in Korea has surged from 11.4 billion won ($8.7 million) in 2012 to 18.7 billion won in 2021. As we delve into the key takeaways from the "Korean Wealth Report," it becomes evident that the dynamics of wealth creation and management in Korea are undergoing significant transformations.


house in south korea
Source: https://luxatic.com/mind-blowing-luxury-island-house-in-south-korea/

Real Estate Dominance:

One striking revelation from the report is that more than half of the total assets held by the affluent in Korea are in the form of real estate. This starkly contrasts with global trends, where the average wealthy individual allocates just 15 percent of their assets to real estate. With the country experiencing a 40 percent surge in real estate prices over the last decade, this avenue has proven to be a stabilizing force for maintaining and growing their wealth.


Investment Strategies During the Pandemic:

The COVID-19 pandemic posed unprecedented challenges, yet three out of 10 wealthy individuals in Korea not only weathered the storm but achieved over 10 percent returns – nearly 2.4 times the proportion among the general population. Swiftly adapting to the situation, the affluent secured liquidity early on, expanded stock investments during the bullish market, and adjusted portfolios as the pandemic unfolded. This strategic flexibility enabled them to navigate economic uncertainties, emphasizing the importance of being attuned to external economic variables.


Young Rich and Their Diverse Portfolios:

The report sheds light on the investment preferences of the "young rich," those under 40, whose financial assets outweigh real estate holdings. Surprisingly, over 70 percent of them invest in overseas stocks, and 20 percent hold cryptocurrency assets. This signals a departure from traditional investment avenues and showcases a growing appetite for diversification among the younger affluent demographic.


Insights from the Super-Rich:

Delving into the habits of the "super-rich" with financial assets exceeding 100 billion won, a penchant for foreign currencies and a keen interest in art investments becomes apparent. Their childhood experiences within affluent families played a pivotal role in shaping their understanding of money, emphasizing the value of small amounts and meticulous lifestyle management.


Conclusion:

In conclusion, the "Korean Wealth Report" offers a window into the intricacies of wealth creation and management in Korea. As the wealth benchmark rises, the dynamics of investment, the role of real estate, and the evolving preferences of different age groups come to the forefront. The report not only provides valuable insights for market researchers but also serves as a source of understanding for those looking to comprehend the principles guiding the affluent in Korea.


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